The brand, founded 102 years ago, is moving into a new era, reflecting its transition away from traditional luxury vehicles toward a sustainable, future-focused approach.
The new brand identity comes as part of the automaker's effort to transition into an ultra-luxury EV brand by 2026.
David Roy couldn't wait to try MG's all-electric return to the sportscar market. However, then he actually drove it ...
Fewer than one in ten models in showrooms today have one, despite the item formerly being a staple of every interior.
Fewer than one in ten models in showrooms today have one, despite the item formerly being a staple of every interior.
Jaguar is going electric and upmarket, planning a bold rebirth in 2026 with luxury EVs and exclusive urban showrooms.
Interestingly, the soon to be launched Dodge Charger Daytona was named the best electric car. While it remains to be seen ...
It's certainly eye-catching: A group of multiracial, gender-bending models emerge from an elevator in cutting-edge makeup and ...
Cadillac rival Jaguar is beginning a large-scale rebranding, moving the iconic British luxury brand further upmarket ...
No one can say that today's relaunch of the storied British brand—complete with a bold new logo, a high-fashion vibe, and a ...
British automaker Jaguar is changing its branding for “a new era” as it prepares to fulfill its plan to go all-electric for ...
Listen to this article Rivian Automotive’s Kjell Gruner will become the new president and CEO of Volkswagen Group of America on Dec. 12, the Reston-headquartered subsidiary of the German automaker ...