MCD focuses on cultural storytelling, menu innovation and digital tie-ins to drive traffic and margin resilience in 2025.

I tried McDonald's new Snack Wraps, which are back on the menu after a nearly decadelong hiatus.

Taco Bell Is Coming For McDonald's first appeared on Parade on Jul 14, 2025 This story was originally reported by Parade on ...

If casual brands don’t invest in the contemporary, experiential offerings diners crave, they could eventually risk ceding ...

McDonald's launches spicy McMuffin sandwiches July 8 and returns fan-favorite snack wraps July 10. Two major menu updates ...

Smashburger cofounder Tom Ryan said focusing on generational trends when developing new strategies puts brands on a "teeter ...

From McPizza to the McAfrika, dive into McDonald's most memorable fast food flops that never quite made the cut.

McDonald's is reviving its long-lamented Snack Wrap and leaning into affordable eats as it looks to reverse a rare sales ...

McDonald's is bringing back the Snack Wrap nationwide on July 10, sparking a "wrap war" amid multiple fast-food chains.

McDonald's adds spicy Egg McMuffins and brings back Snack Wraps in the US after years of demand, marking 50 years of its iconic breakfast sandwich.

On Thursday, July 10, McDonald’s also brought back its long-missed Snack Wraps for the first time since 2016.The wraps feature McCrispy chicken strips, shredded lettuce, and cheese, all wrapped in a ...

McDonald's (NYSE:MCD) is introducing Snack Wrap back to its menu on Thursday. The revived Snack Wrap menu item features one ...