A few months ago, Billy McFarland declared his intention to sell the troubled Fyre Festival brand. After apparently being unable to find a buyer, he decided to throw Fyre up on eBay. It attracted some ...

Billy McFarland has sold the rights to the brand Fyre Festival on eBay for $245,300. In April, McFarland announced his plans to sell the brand after being forced to cancel Fyre Fest 2 on short notice.