Authenticity, creativity, and consistency turn meals into memorable experiences, proving branding is the secret ingredient ...

According to new research, the social media platform’s ad revenue is expected to continue to drop due to minimal content ...

BU, India sub-continent, Haleon, outlined the initiative’s vision, stating, "In India, access to quality healthcare is often ...

Articles written by Surbhi Shukla ...

CoinDCX's 'Learn Karo. Crypto Karo' campaign presents a fresh perspective to cryptocurrency trading, focusing on investor ...

The Indian adtech landscape has a new entrant with the launch of Logi5, a digital platform that claims to combine location ...

Make no mistake—2024’s US election was a calculated exercise in marketing from beginning to end, revealing a striking ...

For a decade, Swiggy and Zomato have dominated India’s food delivery scene, with their fleets of delivery partners weaving ...

The agency will continue to operate independently, while collaborating closely with WPP’s wider network of companies.

The latest data from NielsenIQ indicates that rural areas have become the primary driver of consumption growth in the FMCG ...

Rakesh Thukral will succeed Warren Fernandez as CEO for Edelman’s operations in Asia Pacific (APAC). Fernandez will be stepping down from the role to pursue a new opportunity and will remain with the ...