Adidas attributed the dip to a Yeezy-related decline. The brand terminated its lucrative partnership with Ye, formerly Kanye ...
Crocs Inc. has brought a seasoned shoe design legend on board to power the next stage of growth for its two core brands. ...
This surprising collab between Balenciaga and Under Armour has the ingredients to become the next "it" sneaker of high ...
Sportswear company ended partnership with musician’s Yeezy fashion line in 2022 after he was accused of making antisemitic ...
According to Rolling Stone, Kanye West along with his Yeezy brand and Donda Academy is being sued by a former staffer. In the documents obtained by the outlet, a supposed ex-employee, Murphy ...
The global sportswear industry has long been dominated by two companies: Nike and Adidas. Last year they accounted for 35% ...
Adidas has ended its "fight" with Kanye West over antisemitic comments he made in 2022, which scuppered the sports brand and ...
Until the rupture, the Yeezy brand collaboration was a massive hit for Adidas, and the end of the relationship left Adidas with millions of shoes in storage that continue to weigh down its bottom line ...
Highlights,Adidas faces challenges in e-commerce revenue linked to the Yeezy brand.,The impact of Yeezy inventory sales ...
Adidas attributed the dip to a Yeezy-related decline. The brand terminated its lucrative partnership with Ye, formerly Kanye West, in 2022 and was left with millions of dollars worth of Yeezy ...
It’s part of the business.” Adidas announced that it would be selling its leftover Yeezy inventory in batches, and donate part of the proceeds to anti-hate groups, in 2023 (Getty) The end of ...
It’s part of the business.” The end of the partnership left Adidas with Yeezy stock worth over £1bn. The company decided against destroying it and giving it away wasn’t an option as it ...