Luxury car manufacturer Jaguar has unveiled a new logo and branding ahead of its relaunch as an electric-only brand. The British vehicle maker, owned by Tata Motors, will launch three new electric cars in 2026, having taken new cars off sale more than a year ago to focus on reinventing the brand.

“These four symbols of change are elements that will be universally recognised codes of Jaguar going forward”, said the firm’s brand design director Richard Stevens.